For the Betches Holiday Party, known as the Meme Gala, I was entrusted with creating assets for both print and digital platforms. The Meme Gala was a unique holiday event that brought together a diverse mix of influencers, celebrities, and Betches employees. The concept played off the extravagance of a gala, but with a humorous and meme-centric twist.
My responsibilities for this project included:
Event Installation Design: I conceptualized and designed the event installations to ensure they embodied the theme of the Meme Gala. These installations added a visually captivating and humorous touch to the event.
Brand Activation Mockups: I created mockups for brand activations, ensuring that they seamlessly integrated with the event's theme and resonated with the attendees.
Branding: I developed branding elements that were consistent with the Meme Gala concept, including logos, graphics, and visual identity elements.
Event Marketing Collateral: I designed various marketing collateral for the event, both in print and digital formats, to promote the Meme Gala effectively.
This project highlighted my ability to translate a unique and humorous concept into visually engaging assets for event branding and marketing, contributing to the success of the Meme Gala.
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