Working alongside the dynamic duo, Alex Cooper and Sofia Franklin, the original hosts of the "Call Her Daddy" podcast, I embarked on a project to design merchandise that resonated with their edgy and unapologetic brand. This project was a resounding success, with millions of merchandise items sold to their devoted listeners. The challenge was to create designs that complemented their aggressive and sexual brand style, adding a unique edge to the merchandise.
Contributions:
Merchandise Design: Created a range of merchandise designs that aligned with the brand's edgy and unapologetic style, catering to the unique tastes of "Call Her Daddy" listeners.
Photo Editing: Utilized Lightroom for post-production editing to enhance the final product images, ensuring they reflected the brand's aesthetic.
Design Integration: Employed Photoshop to seamlessly integrate the designs onto merchandise blanks when physical samples were not available during the shoot.
Coordination: Managed the coordination of various elements, including coordinating with a photographer, scouting models, and selecting suitable locations for merchandise photoshoots.
This project showcased my ability to translate the essence of the "Call Her Daddy" brand into merchandise that not only appealed to their audience but also complemented their unique and daring style.
