For the popular "Chicks in the Office" brand, I was entrusted with the task of designing their logo, merchandise, and product concepts. The logo design gained significant recognition, including praise from Dave Portnoy himself , and was followed by the creation of various merchandise items for the Barstool Shop.
Contributions:
Logo Design: Crafted a captivating and memorable logo for "Chicks in the Office," earning acclaim from Dave Portnoy for its cool and appealing design. "I love that logo, very cool." A man of many words.
Merchandise Design: Designed merchandise items that seamlessly incorporated the brand's logo, slogans, and style, making them desirable for fans and customers.
Product Concept: Developed product concepts that extended the brand's identity into physical items, enhancing the reach and appeal of "Chicks in the Office."
Design Programs: Utilized Adobe Illustrator for logo and merchandise design, as well as After Effects for creating eye-catching GIFs.
This project exemplifies my ability to not only create a standout logo but also translate its design into merchandise and product concepts, contributing to the brand's overall success within the Barstool universe.
MERCH DESIGN
